Coopers will reveal its 2016 Extra Strong Vintage Ale at a launch event on June 28th 2016. The product release is a highly anticipated event on the radar for beer aficionados, with Coopers Vintage Ales revealed only once a year. This year’s ale will be the 16th beer in the Vintage series, established in 1998. Five varieties of hops were used to … Continued
The leading global manufacturer and distributor of sparkling water makers, SodaStream, has created a system that allows consumers to make their own beer at home. The home beer system is named Beer Bar and mixes beer concentrate with sparkling water to create a freshly carbonated beer within seconds. The first beer concentrate to launch with … Continued
Lion has announced an investment in the Byron Bay Brewing Co., which includes a refurbishment of the venue that will highlight its beer and brewery aspects. Upon completion, the Byron Bay Brewing Co. will offer an exciting new experience for visitors, showcasing a delicious new menu built on local ingredients and bringing guests closer to … Continued
Heineken will become the exclusive Global Beer Partner of Formula 1 In a landmark deal, Heineken has reached an agreement to partner with Formula One Management, becoming the exclusive Global Beer Partner of Formula 1. This significant multi-year partnership will start at the newly renamed Formula 1 Gran Premio Heineken D’Italia 2016, in Monza. “Formula One … Continued
The Australian Beer Company is charting new territory in its exploration of domestic craft beer with the launch this month of an exciting new limited release beer brand. Combining Tall Tales and Cracking Ales, Beyond the Black Stump will bring to life the stories and characters behind some of Australia’s classic rural tales, as interpreted through the creativity and expertise of Australian … Continued
The family-owned and operated Bright Brewery in Victoria has purchased its second site in the town to build a new production facility to help increase its beer volumes. The second brewery will take over the former Bright Dairy, located on Churchill Ave, just 1.5km away from the Bright Brewery. The purchase coincides with the brewery’s 10-year anniversary … Continued
With cold weather quickly approaching, Willie Smith’s is bringing to market an innovative collaboration featuring two Tasmanian businesses deemed the ‘Tassie Bock’. Joining forces with the team at the relatively new Hobart Brewing Co., Willie Smith’s has created a rare Smoked Apple Bock. The uniqueness of the brew also required the aid of Lark Distillery and is being touted as … Continued
The Swedes have got it just right. In the long cold months of winter, the people of Sweden celebrate Fika – a traditional social custom where people slow down, take a break, and appreciate the good things in life over hot drinks and a few nibbles. With our own winter almost upon us, Swedish brand Rekorderlig is bringing Fika … Continued
Hawthorne Brewing Co. has just revealed Midnight in Bombay. The dark spiced wheat ale is the third release from their single batch Brewshed Collection. The unfiltered all-malt wheat ale is gypsy-brewed at Blackmans Brewery in Torquay. Inspired by a recent trip to India, Chief Brewing Officer Hamish Reed infuses traditional flavours of the region into the brew. … Continued
The latest figures from IRI (to 01/05/16) shows the top performing – and underperforming – categories in the Australian off-premise right now. Leading the market is beer, in particular Full-Strength beer, which currently represents 32.7 per cent of the total liquor sold in the off-premise. Shortly behind beer in terms of value is wine, accounting for $4,171,977 … Continued