Carlton & United Breweries has released a new lager, which it hopes to capture the growing contemporary beer segment with.
Great Northern Super Crisp (RRP $42) has been developed to offer a new variant from the Great Northern Original lager in QLD – the fastest growing brand in QLD.
This is a modern brew with a contemporary look. It’s easy drinking with a mild fruity aroma, subtle bitterness and a refreshing, light finish, suitable for the Australian climate.
In QLD, Great Northern Super Crisp will sit alongside Great Northern Original, while on the national market it will fill the contemporary and easy drinking segment.
Great Northern Super Crisp Lager is available in a 330ml bottle and a 375ml can.
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