Online liquor store HelloDrinks has seen its sales spike by 300-600% during COVID-19 restrictions, as consumers migrate to technology to make their purchases.

Analysts are predicting greater usage of online channels moving forward and HelloDrinks owner JP Tucker says its vital that suppliers embrace multiple sales channels, including online.

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Tucker (above with wife and co-founder Steph), has fast-tracked the launch of the HelloDrinks Liquor Marketplace to provide suppliers with a new revenue stream during COVID-19.

The initiative allows suppliers to list their products on the HelloDrinks website, shipping them directly to consumers, allowing them to reduce their transport and wholesale costs, as well as reducing out-of-stock challenges.

The website recently welcomed Carlton & United Breweries, with its range of products go live very shortly.

HelloDrinks

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