Katie McNamara appointed Managing Director of Mighty Craft

The Board of Mighty Craft has announced the appointment of Katie McNamara as Managing Director, effective immediately following its strategic review process, announced to the ASX on the 11th of May 2023.

Drinks accelerator Mighty Craft has invested in select craft beverages to accelerate the growth of brands such as Better Beer, Kangaroo Island Distillers and Seven Seasons Distillers.

McNamara has been a Non-Executive Director of Mighty Craft since 17th April 2023 and has been integral in the Board-led Strategic review, development and execution.

As a senior executive and management consultant, McNamara brings experience across a broad range of functional areas, with a focus on consumer, FMCG and retail.

She has over 25 years’ operational experience in senior executive and consultancy roles across Australia, Europe, United States and Asia, and has experience in beverage alcohol, having been on the senior executive at Foster’s Group as Director of Strategy and M&A prior to, leading up and post the Demerger of Treasury Wine Estates.

In addition to leading operational improvements across each stage of the value chain in her time at Foster’s, she also led the China strategy development for TWE, as well as leading a number of consulting engagements for global spirits and beer companies in China, India, USA and Australia.

Chair Chris Malcom said: “Having now worked with Katie McNamara for some time, I am confident in Katie’s commercial acumen, experienced skills and leadership ability will benefit the company, staff, shareholders and partners. I am looking forward to working closely with Katie on the next phase of Mighty Craft’s business growth."

The appointment comes after the Australian spirits and beer brand owner shook up its board of directors to embark on a strategic review of its business.

When former Australian Whisky Holdings CEO Chris Malcolm was appointed to the board of directors as non-executive chair, he appointed former brewing executives Trevor O’Hoy and Katie McNamara in April this year.

Malcolm’s intent was to undertake a strategic review of the company and look to reduce its debt and review structure and overheads following the business’s increase in debt facility with Pure Asset Management of $20 million.

Malcolm thanked Jess Lyons for her efforts as Acting CEO over the past few months as the business completed its Strategic Review. 

Today Mighty Craft share price is down -12% at $0.011 per share.