Argentina’s Catena Zapata has knocked Penfolds from the top spot on the World’s Most Admired Wine Brands 2020.
The list is compiled by Drinks International in association with market research specialists Wine Intelligence.
The brands were chosen by Drinks International’s academy of global drinks buyers and wine experts, including professionals from 48 different countries.
Drinks International editor Martin Green said: “There are thousands of wineries vying for attention on a global basis, but just 50 elite brands have made the cut. To win a place on this prestigious list is a tremendous achievement, as there are a number of fantastic producers that missed out.”
Catena Zapata is a family-owned winery located in Mendoza and is famed for producing some of the world’s finest Malbec.
Last year’s winner Treasury Wine Estates' Penfolds, dropped one place to second while Torres from Spain finished third.
Previous winner Concha y Toro from Chile finished fifth and Antinori was the highest-ranking Italian producer at number six.
Wine Intelligence’s chief operating officer, Richard Halstead added: “Wine Intelligence was delighted to support the Drinks International Most Admired Wine Brands publication this year. We believe that our experience in running robust, confidential surveys and voting systems among the world’s leading figures in the wine industry aligns well with the process that has been established.”
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