Clive Coleman, formerly Head of Brands Cider and Contemporary Beer at Carlton & United Breweries, will now join Casella as Global Head of Marketing, while Olivia Barrie, who has worked in global marketing with some of Australia’s largest wine companies, including Yalumba and Hill Smith Family Vineyards, Grant Burge Wines and Brown Brothers, will now step up as Marketing Manager for the company.
As Global Head of Marketing, Coleman will be responsible for building Casella’s portfolio and driving brand growth. He will also manage the development and implementation of the Global Marketing and Brand strategies.
Based at the Peter Lehmann winery in the Barossa, Barrie will be responsible for implementing the strategic marketing plans for Peter Lehmann and the Casella premium portfolio. Barrie will also be responsible for raising awareness of the Peter Lehmann cellar door as a Barossa tourism destination.
Both have already commenced their roles at Casella.
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