Tuesday night marked the global launch of Australian Open sponsor Jacob’s Creek’s ‘Made By Determination’ film series in Melbourne, featuring world number one tennis player and three-time consecutive Australian Open winner, Novak Djokovic. The series builds on the brand’s new global ‘Made By’ campaign and progresses through three chapters, which show a raw insight into Djokovic’s story - from war-torn Serbia to tennis champion. The full series can be watched in the video. Jacob’s Creek is distributed by Pernod Ricard Australia
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