Jacob's Creek has partnered with contemporary Australian artist Go Suga to design a new limited-edition look for its Classic Sparkling Chardonnay Pinot Noir.
They have collaborated to create a design called ‘Wonderland’ that celebrates Australia’s life-loving spirit through joyful illustrations that depict the richness and diversity of culture on each bottle regardless of where you are from.
Go Suga was born in Hiroshima, Japan. He migrated to Australia and settled on the Gold Coast in Queensland in 1990.
Go's work draws upon and reflects his personal views on a wide range of influences including social, political and cultural issues. The vibrant hues, shape and movement amalgamate to create artwork with a mystical quality.
Trina Smith, Jacob's Creek Chief Group White and Sparkling Winemaker said: “Our Classic Sparkling Chardonnay Pinot Noir is a beloved JACOB’S CREEK wine served around the world.
"The new design brings the spirit of Australia to life, featuring an eclectic collection of quintessentially Australian moments, people and places that are instantly recognisable. Australia is a ‘Wonderland’ and Go Suga’s design was created to spark joy in everyone who pops open a bottle.”
‘Wonderland’ artist Go Suga added: “When looking to create this limited-edition bottle, I wanted to capture the warm, generous, life-loving attitude that is inherently Australian but can be experienced by anyone. ‘Wonderland’ is an expression and celebration of many of Australia’s positive stories across our diverse country.”
The ‘Wonderland’ limited-edition Jacob’s Creek Classic Sparking Chardonnay Pinot Noir is available for consumers in Australia now at leading liquor retailers at an RRP of $14.99.
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