Pernod Ricard Winemakers and Pernod Ricard Pacific have welcomed Bruno Rain and Bryan Fry to their leadership. The appointments follow executive transfers from within the Pernod Ricard Group.

Bruno Rain, now Chairman and CEO of Pernod Ricard Winemakers, joins the team from his previous role as Managing Director of HR and CSR at Pernod Ricard’s headquarters in Paris. Rain will be replacing Jean-Christophe Couture, who has relocated to Ireland for the role of Chairman and CEO for Irish Distillers.

Bruno Rain, Chairman and CEO of Pernod Ricard Winemakers Bruno Rain, Chairman and CEO of Pernod Ricard Winemakers


Rain’s new role demands the continuation of success of the business’ premium quality wines globally. Such brands will include Jacob’s Creek in Australia, Brancott Estate in New Zealand, Campo Viejo in Spain and Kenwood Vineyards in the USA.

Bryan Fry joins from his previous role of President and CEO at Pernod Ricard USA and will be replacing Julien Hemard in the role of Managing Director of Pernod Ricard Pacific. This follows Hemard’s relocation to New York for the role of Chief Commercial Officer, Spirits, for Pernod Ricard USA.

Bryan Fry, Managing Director of Pernod Ricard Pacific Bryan Fry, Managing Director of Pernod Ricard Pacific


Fry’s new role will be to drive the strategic direction of the wines and spirits business across Australia and New Zealand.

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