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The Melbourne International Wine Competition (MIWC) is now taking submissions for its 2017 event, to be held on 11 June in the heart of Melbourne.
Setting itself apart, MIWC puts real trade buyers in the judging seat to evaluate wines by category and actual price. This is a great opportunity for established wines to reconnect with true trade buyers and for new wines to be discovered.
Benefits and Visibility
The MIWC will offer brand exposure in the following ways:
1. All winning brands will be listed on the MIWC website with their image and link to their website
2. The results of the MIWC will be promoted vigorously to trade and consumer media. Results will be published with our media sponsors and other trade and consumer media outlets
3. There will be media onsite reporting on the competition
4. There is no charge for winning brands to use their winning award icon
5. Each winner will receive a medal at no additional charge
6. The media sponsors will be listing all awarded brands and profiling the top winners
Competition overview
Unlike other competitions, these expert trade only judges have the ability to directly influence sales and a brand’s bottom line. These panelists are not involved for publicity or for their industry position as critics or members of the press. They are true decision makers, experts and willing supporters of the wine industry who have an authentic understanding of the business of buying and selling wine.
Who are the Judges?
This year's judging panel includes:
Bob Paulinski, MW, Head of Sourcing - Wine, Coles Liquor
Bert Werden, Buyer and Director at WineStar
Vanessa Green, Wine Director, Apples + Pears Entertainment Group
Jamie Hay, Category Assistant - Dan Murphy's Cellar
Greg Fitzsimmons, Manager, Private Cellar/ Fine wine, Graysonline
Kate Lawton, Senior Buyer at Vinomofo
Christian Maier, Sommelier and Buyer, RACV Clubs and Resorts
Peter Nixon, Dan Murphy's Natural Fine Wine Manager
View the full list of judges here.
How To Enter
The competition will be held in Melbourne on June 11-12, 2017.
Wine organisations and those submitting 20 plus wines can contact MIWC directly for additional support. The cost to enter begins at AUD $100 online. The wines must arrive by June 7th to be judged. Each submission is required to submit three sample bottles of 700-750ml.
Enter now to get early pricing. Download the entry form here and enter online here.
Where To Ship The Wines
Melbourne International Wine CompetitionC/O Adam Levy
Liqor Logistics Pty Ltd
Unit 1, 365 Plummer Street
Port Melbourne, Victoria 3207
Australia
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