Two-litre cask wine brand, Winesmiths introduces certified organic wines to its portfolio.
In response to consumer demand for more sustainable drinking options, the new Winesmiths Organic collection certified by Australian Certified Organic has been audited from vineyard to pack, with strict criteria that promote environmental biodiversity and eliminate the use of chemicals from vine to bottle.
Winesmiths Senior Brand Manager Lisa Antoney highlights the importance of offering Organic shoppers the choice of purchasing wine in a more environmentally conscious pack than glass.
“Consumers want their beverage choice to meet their ‘better for me, better for the environment’ needs," said Antoney.
"Not only is the cask pack a more sustainable option than glass, our Organic certification guarantees chemicals will not spoil the healthy pH balance of our soil, harm beneficial insects and flora, or pollute our groundwater and local waterways," said Antoney.
As well as initiatives including nature conservation and wastewater reuse, Winesmiths is a member of Sustainable Winegrowing Australia, which as a group acts to lessen the environmental impact of the Australian wine industry.
"Our packaging has just 13% the carbon footprint of bottled wine. Our packs are made from a minimum of 75 per cent recycled materials, and we are actively undergoing pack research and trials to find a compostable bag solution."
Winesmiths Organic Chardonnay, Pinot Grigio and Cabernet Sauvignon 2-litre are available through Samuel Smith & Son. RRP $24.00.
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